Tired of Google Analytics spying on you like an NSA agent on steroids? Tired of pop-up cookies that pop up like mushrooms after the rain? Well I have excellent news for you. This is a truly analytics solution respectful of privacy named Vince Analytics.
It's more recent than Matomo obviously, but it's already getting a lot of attention in the world of web stats. It's a tool as light as a feather (less than 1 KB of JavaScript!), and which will provide you with all the essential metrics to understand your audience. And the best part is that it’s GDPR compliant unlike Google Analytics!
What's cool about Vince is his philosophy “privacy-first”. Bye bye intrusive cookies and excessive tracking! The tool only collects really useful data: unique visitors, time spent on the site, page views, number of visits, average session duration… Everything you really need to optimize your site, without turning your visitors into products.
On the installation side, it's as simple as preparing pasta since it's a small binary to download, a few lines of configuration, and off you go:
curl -fsSL https://vinceanalytics.com/install.sh | bash
vince admin --name votresite --password votremotdepasse
vince serve
And if you are more of a Docker team (because containers are life):
docker pull ghcr.io/vinceanalytics/vince
Once installed, you will discover all your key indicators, nicely presented: number of visitors, time spent on site, traffic sources, most viewed pageswith detailed breakdowns by cities, sources, pages and devices. And unlike some solutions which drown you in an avalanche of data, here everything is designed to be relevant and actionable.
But what really makes the difference is the technology under the hood. The developers created an optimized storage system based on Compressed Roaring Bitmaps using columnar storage. So queries are ultra-fast, and storage space is optimized as much as possible.
Vince also integrates native TLS support with Let's Encrypt, automatically tracks outgoing links, file downloads, and even 404 pages. You can manage an unlimited number of sites and events, create public or private dashboards. password to share your stats with your customers or your team.
For those worried about legal compliance, Vince ticks, as I told you, all the boxes GDPR, CCPA, PECR… This way, you no longer need to waste hours configuring cookie banners that no one understands anything about.
A nice bonus for Plausible Analytics users: Vince is compatible with their existing scripts. Just point to your Vince instance and that's it.
So yeah, Vince doesn't do everything Google Analytics or Plausible does. No complex enterprise features, no conversion funnels or shared hosting… But is this really a problem? In 90% of cases, you are probably only using a fraction of the available features. Vince focuses on the essentials, and he does it perfectly.
And thanks to Lorenper!
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